The foundation.
from $X · Turnaround: 5 business days
Primary logomark, 3 color variations, SVG + PNG + PDF export, 1-page guidelines, 3 rounds of revisions, and all source files delivered.
Branding & Logo
Your brand is the first thing a fleet manager sees on your truck, the first impression a customer gets on your website, and the reason a driver decides whether your company is worth working for. We build identities that look like the real operation they represent.
02 · Why brand matters
Emergency calls go to whoever shows up first in Google. Fleet accounts and commercial contracts are different — they go to whoever looks most professional, most established, most trustworthy.
A fleet manager deciding which towing company to put on their approved vendor list is comparing your truck wrap, your website, and your logo to your competitors'. An inconsistent, low-quality brand signals a low-quality operation — even if your service is excellent.
Your brand also affects who wants to drive for you, who trusts you enough to call, and how much you can charge. A towing company with a professional identity commands higher prices and better clients.
03 · Packages
from $X · Turnaround: 5 business days
Primary logomark, 3 color variations, SVG + PNG + PDF export, 1-page guidelines, 3 rounds of revisions, and all source files delivered.
from $X · Turnaround: 2–3 weeks
Color palette, typography, business card, letterhead, social profile assets, brand guide, and a truck wrap concept.
from $X · Turnaround: 3–4 weeks
Print-ready files for all truck sizes, direct liaison with your print/wrap vendor, plus uniform graphics for shirt, vest, and cap.
04 · Before design
We research your market, fleet, customers, and ambitions before opening a design file.
Market
What do nearby towing companies look like, and how do we make you stand apart?
[Brand portfolio images]Fleet
A single-truck operator and a 20-truck fleet need identities that scale differently.
[Brand portfolio images]Customers
Consumer towing, fleet accounts, and heavy-duty work all need different signals.
[Brand portfolio images]FAQ
Everything you need before starting.
Yes — we design everything to work with your existing fleet color scheme. If you want to keep your trucks yellow and black, we build the identity around that. If you want a fresh start, we'll recommend a palette based on your market and competition.
If you're just getting started and need something professional quickly, Logo Only is the right starting point. If you're rebranding or launching a website and paid ads at the same time, Full Identity gives you everything you need in one go and works out cheaper than ordering separately.
Yes — about half our branding work is refreshing existing logos. We modernize proportions, update colors, and clean up details while preserving the core elements your existing customers already recognize.
100%. On delivery you receive all source files and production exports.
Yes. We deliver print-ready files and can liaise directly with your print/wrap shop.
Get a quote
Tell us where you are and where you want to be. We'll send a fixed-scope quote and three audit slots within one business day.
Looking for a towing company instead?